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SEO packages and what they cost

Our SEO pricing for South African businesses starts at R7,500 a month. The price rises with the pages we write, the links we go after and the number of locations we manage. Every package gets the same tracking and the same one-page monthly report, with enquiries by source and what each one cost.

What SEO costs you depends less on your turnover than on who else wants the same searches. A plumber covering four suburbs needs far less work than an insurance broker selling nationally against the big brands.

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Three packages

We plan the work in each package month by month from your numbers, so read these as the size of the job. The free audit shows how much your site needs, which tells you where to start.

Local

R7,500 a month

For a business with one address that wants more calls from Google Maps and the suburbs around it.

What's included

  • Call tracking, form and WhatsApp logging in Google Analytics, and Search Console connected
  • A technical audit, and fixes for sites of up to 50 pages
  • One Google Business Profile, kept complete and current every month
  • Your map pack position checked each month from a grid of points across your area
  • Two new or rewritten service or area pages a month
  • A review request routine for after each job, and replies to the reviews that come in
  • The one-page monthly report

Not included

  • Link outreach
  • More than one location
  • Advice articles
  • A monthly video call
Start with a free audit

Regional

R12,500 a month

For a business with up to three branches, or one whose customers are spread across a whole metro.

What's included

  • Everything in Local
  • Up to three Google Business Profiles
  • Four new or rewritten pages a month, which can include advice articles
  • Link outreach aimed at two new links a month
  • Technical fixes for sites of up to 300 pages

Not included

  • More than three locations
  • Digital PR campaigns
  • A monthly video call
Start with a free audit

National

R18,500 a month

For a business selling across South Africa, up against national brands for its main searches.

What's included

  • Everything in Regional
  • Up to five Google Business Profiles
  • Six new or rewritten pages a month, including product and category pages if you sell online
  • Link outreach aimed at four new links a month
  • Technical fixes for sites of up to 1,000 pages
  • A monthly video call to go through the report

Not included

  • More than five locations
  • Digital PR campaigns
  • AI search tracking, which is a separate service
Start with a free audit

Terms

Contract

Contracts run for three months minimum, then month to month. The first three months cover tracking, technical fixes and the first pages, which is when there's the most to do and the least to show.

VAT

We're not registered for VAT, so no VAT is added to our prices.

Payment

We invoice at the start of each month, and payment is by EFT within seven days.

Changing package

You can move up a package from the start of any month, and down one once your first three months are done.

Not in any package

Ad spend, a new website and paid directory listings. Ads on Facebook, Instagram, LinkedIn and TikTok come under social media marketing, and websites are priced on the web design pricing page.

AI search

AI search is also sold on its own, from R5,500 a month. See the AI search plans.

Questions about SEO pricing

Mostly it's time. A low monthly fee pays for a few hours of work, and writing one service page properly can take a day. When you compare quotes, ask how many pages each agency will write a month and who will do the work.

One address and local customers usually points to Local. Up to three branches, or customers across a metro, points to Regional. If national brands take the top results for your main searches, or you have four or five branches, it's National. The audit gives you enough to judge.

Yes. The page counts in each package are pages we research, write and publish. If you'd rather write the pages yourself, we'll brief you and edit them.

Month 1 is tracking, a baseline count of enquiries, the technical fixes from the audit and the Business Profile. Month 2 brings the first service pages and review requests. In month 3, link outreach starts on Regional and National, and your third report compares enquiries with the baseline.

Not in these packages. Tracking what AI assistants such as ChatGPT, Gemini, Google's AI Overviews, Copilot, Perplexity and Claude say about you, and fixing the pages they draw on, is a separate service, with plans from R5,500 a month.

Find out how much work your site needs

Send us your website. The free audit shows what's keeping your rankings down, includes a quick AI check of 5 prompts in ChatGPT, Google AI Overviews and Gemini, and lists the five fixes we'd make first, which is most of what you need to pick a package.

Which audit?

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